Apex
Health & Fitness

Apex

I had been coaching clients out of a spreadsheet and a group chat for two years. Norde built me a booking platform that looks better than anything my gym chain competitors have. My clients actually compliment the app. I went from 12 active clients to 47 in the first 60 days after launch.
D

Derek M.

Founder, Apex

Derek had been running a personal training business the hard way -- spreadsheets for scheduling, group chats for check-ins, Venmo for payments. He knew what he needed but every quote he received assumed he was a tech company, not a solo coach.

We scoped Apex in three days. The product needed client profiles, session booking with availability management, a workout log, and Stripe for payments. Clean, fast, and professional enough that clients would trust it on day one.

The build took 25 days. We delivered iOS and Android apps alongside a web dashboard Derek could use to manage his roster. Every screen was designed to feel premium -- the kind of product a high-end gym would ship, not a side project.

Derek sent the link to his existing 12 clients before any marketing. By the end of week two, referrals had brought in 18 more. Sixty days after launch he had 47 active clients and a waitlist.

Project snapshot

25 daysIdea to live product
4xClient growth in 60 days
$19kTotal investment

Want results like this?

Start with The Plan. Three days, $3,000. You walk away knowing exactly what you are building and what it costs.